Public relations is an important part of a business’s marketing strategy. It is the way to create buzz and attract customers. I was surprised when…
Some of this year’s Super Bowl commercials focused on tugging at viewers’ heartstrings, challenging stereotypes and trying to make the world a better place —…
This year has been called “The Year of Video Marketing,” as businesses find new, inventive ways to use the medium to reach customers. Videos stand…
The beginning of a new year is always a time when we set new goals, both for ourselves and for our businesses. If you truly…
Virgin. Starbucks. Buffer. What do all of them have in common? It’s not that they have the best “coffee” or the best “cell phone plans,”…
Mobile video viewing is growing faster than ever. The slew of devices to choose from, faster networks, and more bandwidth have all led users to…