According to Oscar Wall, senior director at Ooyala, EMEA, the live-streaming video trends will continue to ramp up. 2016 saw Facebook debut Facebook Live, Twitter…
Can social media predict which TV shows might be cancelled? Networked Insights, an analytics, audience-centric company that focuses on brands, says shows that ended up…
Sinclair Broadcast Group, one of the largest U.S. TV station groups, is starting up a new digital division — Sinclair Digital Ventures. The unit will…
Google is taking its data-driven advertising approach to the more traditional world of television — in Kansas City, at least. The company is starting a…
Comcast has agreed to buy Time Warner Cable for more than $45 billion in stock, a deal that would combine the two largest cable providers…
A well executed TV commercial has the power to make us experience all kinds of emotion – laughter, sadness, fear even, all in a matter…