From its modest beginning at the start of commercial radio in the 1920s, the advertising jingle — that catchy, short song designed to stick in your memory – has evolved into a multi-million dollar business.
A jingle creator can make as much as $180,000 for a single song, or more than $500,000 if the tune is a hit and gets repeat licensing, according to a profile of one jingle production company in The Los Angeles Times.
Jingles really became an art form with the advent of television in the 1950s, and have been a part of America’s advertising landscape ever since.
Here are 12 of the best jingles that have been jangling consumers over the decades.
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