Branding our business using video is a marketing avenue that many of us overlook. Why? Fear is generally in the forefront of reasons why we don’€™t do things. We think it’€™s too expensive, we don’€™t have the equipment, we don’€™t know how, we don’€™t have the time, or simply because we don’€™t like the way we look on video. Whatever the reason, business owners are not utilizing video marketing as much as they should.

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